26 January 2021

Professor Andrew Groves for WWD about ungendered fashion

Professor Andrew Groves, Professor of Fashion Design, was quoted in an article by WWD about the growing irrelevance of gender when it comes to fashion.

andrew-groves

Talking about designer Gernreich’s work, Professor Andrew Groves said: “Our pervading understanding of futuristic clothing that is utilitarian and unisex derives mainly from [his] revolutionary work of challenging convention, wanting to create a society that was unashamed of the naked body, striving to liberate it through ideas such as the monokini.”

Professor Groves also discussed Harry Styles’ recent Vogue cover, he said: “You only have to see the reaction to Harry Styles wearing a dress on the cover of Vogue or Lazoschmidl’s ruffled blouses in the ‘Lights Up’ music video to understand how deeply gendered garments still are, and how unsettling this remains for most people.”

Read the full article on the WWD website.
 

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