Professor Catherine Loveday, Lecturer on the Cognitive and Clinical Neuroscience BSc Honours course, was interviewed by BBC Radio 5 about how music can affect the public during their daily activities.
In the interview, Professor Loveday spoke about why music is played in restaurants and shops. She said: “There are quite a lot of studies that have looked at whether it affects how quickly we shop, how much money we spend, and how fast we eat. So, for example, in restaurants it’s been shown that if you play slow music, people tend to eat more slowly and then they spend more money on booze.”
She later added: “If we know the science from the science that it can influence what people do, is there a kind of ethical issue around the placement of music, and if we know it’s influencing people’s behaviour it’s always a really interesting discussion to have.”
Listen to the full programme on the BBC iPlayer website.
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