Yunqing Gao

Head and shoulders image of Yunqing Gao

Digital Media – Public Relations and Advertising BA- 2025

I thoroughly enjoyed my course. Beyond just building a comprehensive theoretical foundation, it incorporated numerous practical tasks and case studies. For instance, we often applied newly acquired knowledge to analyse recent events, linking theory to real-world scenarios. This hands-on approach greatly enhanced my understanding of the practical applications of the theories we studied.

Why did you choose the University of Westminster?

In high school, when I made the decision to pursue a media-related degree, both my parents' and teachers' guidance, along with extensive online research, pointed to the University of Westminster as an excellent choice. Renowned for its specialisation in media studies, the university boasts an outstanding department and a promising potential to positively impact my future job prospects.

How has your experience been studying in London?

As an international student, adapting to a new country's environment and integrating into its culture can initially pose challenges. However, London's cosmopolitan nature, blending modernity with British heritage, has made the transition smoother. The city's openness has allowed me to interact with people from diverse backgrounds, while the university's advanced equipment enhances my academic experience. During my free time, I find solace in exploring London's unique scenery, contributing to a fulfilling student life.

Tell us about your course and what have you particularly enjoyed?

I thoroughly enjoyed my course. Beyond just building a comprehensive theoretical foundation, it incorporated numerous practical tasks and case studies. For instance, we often applied newly acquired knowledge to analyse recent events, linking theory to real-world scenarios. This hands-on approach greatly enhanced my understanding of the practical applications of the theories we studied.

How have you found academic support as part of your studies?

The University of Westminster offers extensive academic support resources through its official website, providing valuable guidance on academic writing skills. Additionally, personal tutors have been instrumental in my academic journey, offering tailored assistance and communication whenever needed.

Are there any standout facilities associated with your course?

As part of learning digital content creation, the school provided us with a MacBook loaded with the Adobe Family Bundle, facilitating hands-on learning in the classroom. Additionally, we were provided with professional recording and filming equipment, enhancing our ability to complete assignments to a high standard.

Have you used the University Careers and Employability Service? If yes, tell us about your experience.

I regularly check the Talent Bank website to explore new internships and part-time opportunities, within the University of Westminster. Additionally, I plan to engage with the University Careers and Employability Service team this semester to seek assistance in crafting my CV. I'm hopeful that their expertise will provide valuable insights and suggestions to enhance my professional profile.

Tell us about any activities that you have undertaken outside of your course.

Over the past two years, I've served as a student representative, establishing a vital communication channel between students and module leaders. This role allowed me to advocate for student needs and facilitate a better learning environment. Additionally, this year, I joined Fans (Friends of Arriving New Students), where I was employed for a six-week period to assist new arrivals in acclimating to university life.

What’s the most surprising or unexpected aspect of your Westminster experience?

The most surprising aspect has been the differences between each campus. Each campus has its own distinct style and ambiance. For example, the Regent Street campus exudes a retro charm, reminiscent of attending classes in an old castle from the mid-1900s, while Harrow campus adopts a more modern aesthetic. These unique characteristics have added an extra layer of richness to my university experience.