Ilayda Ahmet

 Ilayda Ahmet headshot

Fashion Marketing and Promotion BA – 2023

If you're a creative person, I would recommend considering the University of Westminster for your studies. The university offers excellent opportunities for developing your creativity in a professional setting and gaining access to internships and other resources to help you showcase your passion and skills.

Why did you choose the University of Westminster?

I chose to study at the University of Westminster because of its reputation as one of the top universities in London and the numerous opportunities it offers. Additionally, the range of content and subjects covered as part of the Fashion Marketing and Promotion BA caught my interest and made me truly enthusiastic to start my studies.

How has your experience been studying in London?

Being part of Westminster has been an immensely enjoyable experience for me. The privilege of studying in the vibrant city of London has opened doors to remarkable travel experiences and exploration of diverse locations, all while conveniently commuting to the University. Moreover, one of the factors that have truly enhanced my time in London is the wide range of exceptional fashion career opportunities. With so many great employers based in the city, the prospect of stepping into the real world post-graduation becomes incredibly motivating.

What have you particularly enjoyed about your course?

I find the Fashion Marketing and Promotion BA to be an excellent opportunity to express my imaginative side freely. It is a highly practical course that encourages me to stay creative every day, which I love. The work I have produced throughout the course will enable me to create a personal portfolio to showcase my abilities in fashion marketing. I love that we have been able to create our own projects, to showcase our interests and passions within the course. Studying alongside people with similar interests has been an amazing experience!

How have you found academic support as part of your studies?

The lecturers are very approachable and encourage us to ask questions. The high level of support continued throughout my three years of study, both online and on campus. The University provided additional support during our Final Major Project with regular personal tutorials. This was an essential module and the personal tutorials helped to make sure we were on track and had a deep understanding of our tasks.

Are there any stand-out facilities associated with your course?

There are many facilities associated with the Fashion Marketing BA at Westminster, offering a wide range of options and support. The first that stands out and helped me the most was having access to the full Adobe suite. This allowed us to create and present our work digitally and to a professional standard.

The second was the Trend Forecasting resources. This included access to databases, research reports, and industry publications, which helped me stay up to date with the latest trends and emerging consumer preferences. This is vital for fashion marketing students.

Tell us about any activities that you have undertaken outside of your course

The trip to the Paris Fashion Week was the highlight of my university experience. We had the chance to attend exclusive exhibitions, which was not only exciting but also helped me with my primary research.

What would your advice be to someone considering studying at Westminster?

If you're a creative person, I would recommend considering the University of Westminster for your studies. The University offers excellent opportunities for developing your creativity in a professional setting and gaining access to internships and other resources to help you showcase your passion and skills.

What's the best aspect of being a University of Westminster student?

There are just so many incredible opportunities available here. And the fact that we're right in the heart of London makes it even better. I love the chance to connect and collaborate with so many talented and creative people.