Professor Christian Fuchs, Professor and Director of the Communication and Media Research Institute, was quoted in an article by Newsweek about Joe Biden and social media.
![Professor Christian Fuchs](/sites/default/public-files/styles/panel_image_1_2_768px_/public/general-images/Professor%20Christian%20Fuchs.jpg?itok=5Ygh06NU)
In the article, Professor Fuchs told Newsweek that he thinks Biden’s approach will allow him to gain attention without resorting to Trump’s approach to social media. He said: “Trump works with sensationalism, Biden with political ideas…In contrast to Trump, Biden will grab headlines with policy ideas instead of sensationalism.
“He and other non-populist politicians can redefine the way social media works away from superficiality, tabloidization and sensationalism towards policy ideas, debates and arguments.”
Read the full article on the Newsweek website.