About me
I am an interdisciplinary scholar who is interested in how public and private organisations lie about their claims on sustainability and artificial intelligence. My expertise supports organisations manage risks of greenwashing and AI washing to the market and the society.
I completed my PhD at the Australian National University and a Masters in Public Health at the University of Melbourne. I have held fellowships at the Mercatus Centre (GMU), the Santa Fe Institute, the IDDRI (Paris), and the ISEAS (Singapore). I have taught at universities in Canberra, Munich, Singapore, and Newcastle.
Teaching
My teaching passion lies in showing students how organisations differentiate hype from opportunity and noise from risk. I use Socratic Inquiry to help students strengthen critical thinking skills. I also prioritise simulations to improve students' employability.
So far, I have taught modules related to sustainability, political system, research method, organisational leadership, and environmental economics.
Research
My peer-reviewed articles were published in high-impact factor journals such as Sustainable Development and Journal of Cleaner Production. My most recent work focuses on greenwashing of public and private organisations and strategies for preventing it. I am also developing the scope of AI washing of corporations.
My research also tracks the activities of regulators like the Financial Conduct Authority, the Advertising Standards Authority, Intellectual Property Office, and Competition and Markets Authority. The implications of the regulation against green- or AI-washing on corporate strategy are an emerging area of interest.
Publications
For details of all my research outputs, visit my WestminsterResearch profile.